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CLFMA launches campaign to raise awareness on chicken, shrimp nutrition

July 5, 2025
in Economic
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CLFMA launches campaign to raise awareness on chicken, shrimp nutrition
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CLFMA Aims to Boost Domestic Demand for Shrimp Through Education and Engagement

The consumption of seafood, particularly shrimp, has been on the rise in recent years. With its high nutritional value and delicious taste, it has become a popular choice among consumers. However, there are still many misconceptions surrounding the shrimp industry, leading to a lack of awareness and understanding among the general public.

In order to address these misconceptions and increase domestic demand for shrimp, the Compound Livestock Feed Manufacturers Association (CLFMA) has taken a proactive approach. The organization aims to educate and engage nutritionists and influencers, as well as the general public, about the benefits of consuming shrimp and the sustainable practices followed by the industry.

One of the key misconceptions surrounding the shrimp industry is the use of antibiotics and chemicals in the production process. This has led to concerns about the safety and quality of shrimp among consumers. However, CLFMA is working towards dispelling these myths and educating people about the strict regulations and standards followed by the industry to ensure the safety and quality of shrimp.

Through various initiatives and campaigns, CLFMA is engaging with nutritionists and influencers to spread awareness about the nutritional benefits of shrimp. Shrimp is a rich source of protein, vitamins, and minerals, making it an excellent addition to a healthy and balanced diet. By collaborating with nutritionists and influencers, CLFMA aims to promote the consumption of shrimp as a part of a healthy lifestyle.

In addition to addressing misconceptions and promoting the nutritional benefits of shrimp, CLFMA is also focused on boosting domestic demand for shrimp. Despite being the second-largest producer of shrimp in the world, India’s domestic consumption is significantly lower than other countries. This is due to a lack of awareness and understanding among the general public.

To tackle this issue, CLFMA has launched a series of campaigns and events to educate and engage consumers about the benefits of consuming shrimp. These initiatives include workshops, seminars, and interactive sessions with experts in the industry. By providing accurate information and addressing any concerns or doubts, CLFMA aims to increase domestic demand for shrimp and support the growth of the industry.

Moreover, CLFMA is also working towards promoting sustainable practices in the shrimp industry. This includes promoting responsible farming methods, reducing the environmental impact, and ensuring the welfare of the workers involved in the production process. By promoting sustainable practices, CLFMA aims to build trust and confidence among consumers, leading to an increase in domestic demand for shrimp.

The efforts of CLFMA have already started to yield positive results. There has been a significant increase in the consumption of shrimp in India in recent years, and the industry is expected to continue its growth trajectory. With the support of CLFMA, the shrimp industry is well-positioned to meet the growing demand and contribute to the country’s economic growth.

In conclusion, CLFMA’s initiatives to counter misconceptions, engage nutritionists and influencers, and boost domestic demand for shrimp are commendable. By educating and engaging with various stakeholders, the organization is promoting the consumption of shrimp as a healthy and sustainable choice. With the increasing demand for seafood and the potential for growth, it is crucial to support and promote the shrimp industry in India. Let us all join hands with CLFMA in their efforts to boost domestic demand for shrimp and contribute to the growth of the industry.

Tags: Prime Plus
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